July Lunch & Learn: Building your brand with video
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About This Event
The Land Trust Alliance's New York Office is pleased to offer this Lunch and Learn session with Steve Jordan, principal of G. Steve Jordan Films. Every organization wants to inspire and inform the wider world about their mission, but how can you get people to pay attention to your message? In a competitive marketing and fundraising environment, authentic and emotionally compelling video can be a key to breaking through. But simply presenting a video chronicling the successes of your organization — acres preserved, residents housed, children fed — is not compelling. In this session, we’ll explore what makes good storytelling and how it may be harnessed using short videos to win hearts and minds.
Please note: Registration is required for all Land Trust Alliance events. To register for any Alliance event, you must sign into your account on the Resource Center first. Not sure if you have an account or can't remember your password? Click "Forgot your password" for instructions on how to change yours. You do not have to be a part of a member organization to create an account or register for an event.
Funding from the New York State Department of Environmental Conservation makes this session complimentary for New York land trusts as part of the New York Conservation Partnership Program.
