Developing a Good Mission Statement

This guidance covers Practice 1B: Mission, Planning and Evaluation.

This is a statement of ethics can be used as a starting point and is from the accredited Hudson Highlands Land Trust.

This statement acknowledges inequities and makes commitments to diversity, equity and inclusion in management, conservation and business practices. It also includes a set of definitions and FAQ.

Identify specific conservation priorities consistent with the land trust’s mission and goals.

To further understand how fundraising works, it is worthwhile to explore what motivates people to

give. Charitable actions reveal important core values that people bring to the community. These

values are reflected in an individual’s philanthropic “face.”

This assessment report provides a baseline understanding of the current state of how land trusts are protecting water quality and is a catalyst for discussion, transformation and support for land trusts seeking to pioneer creative approaches to restoring and protecting Great Lakes water quality.