Webinar
Be Your Land Trust’s Ambassador: Word of Mouth Marketing
Webinar Date
June 22, 2023, 2:00 p.m. – 3:15 p.m. EDT
Source
Land Trust Alliance
Location
Virtual
Instructor
Andy Robinson
About This Webinar
The most effective marketing strategy has always been word of mouth (even more so now that social media algorithms and platforms are not what they used to be). Regardless of your role – board, staff or volunteer, you can represent your organization more effectively and encourage positive buzz. Join long-time fundraiser Andy Robinson as he discusses how to engage potential supporters, develop compelling messages and deliver them effectively.
Here is a look at what we will cover:
• Listening: The most valuable communications skill.
• Shaping your message.
• Pitching your organization one on one.
• Public speaking without fear (well, with less fear).